Streaming TV Commercials That Reach the Right People

Cooper Productions creates OTT and streaming TV commercials for Colorado businesses and nonprofits. Through a filmmaker's eye with a marketer's strategy, your spot will look cinematic, tell a real story, and will put your brand in front of the customers who matter most.

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What is an OTT Commerical?

If you've watched a show on a streaming app and seen an ad before it started, you've seen an OTT commercial.

OTT stands for "over-the-top," which simply means TV content delivered over the internet instead of through a cable or satellite box. When people watch shows on smart TVs and streaming apps like [Hulu] or [Roku], the commercials they see are OTT ads, often called streaming TV commercials or connected TV (CTV) ads.

Here's why that matters for a small business: with traditional TV, your ad goes out to everyone watching a channel, whether they're a likely customer or not. With OTT, your streaming TV commercial can be shown to specific audiences based on factors like location, interests, and household demographics. That means a Denver business can reach viewers in the neighborhoods and zip codes it actually serves, on the biggest screen in their home, often at a far more accessible budget than traditional broadcast.

Streaming TV commercials are also typically non-skippable and measurable, so you can see how many people watched your ad all the way through.

In short: it's TV advertising, made smarter and more affordable for businesses of every size.

Who It’s For

If you've ever thought "we should be on TV, but it's out of reach," OTT is where that changes. Our OTT commercial production is a great fit for:

Local and regional businesses ready to move beyond social media ads and show up on the big screen in their customers' living rooms.

Service-based companies like medical and cosmetic practices, home services, landscaping, real estate, and professional firms that serve specific neighborhoods across the Denver metro and Colorado.

Nonprofits and mission-driven organizations looking to raise awareness, drive donations, or promote a campaign or event with a story that moves people.

Growing brands that want a polished, broadcast-quality commercial they can run on streaming TV and repurpose across social media, YouTube, and their website.

Marketing teams and agencies who need a trusted Denver production partner to bring a streaming TV campaign concept to life.

What’s Included

Every OTT and streaming TV commercial project includes:

  • We start with your goals, your audience, and what makes you different, then shape a concept built to connect in 15 or 30 seconds.

  • Clear, compelling messaging with a strong hook and a memorable call to action.

  • Shot lists, scheduling, location scouting, and casting or on-camera talent coaching for your team.

  • Cinema-quality cameras, lighting, and audio, with a documentary approach that captures real people and genuine moments.

  • Story-driven editing, color grading, sound design, licensed music, and motion graphics.

  • Professional voice talent to guide your message.

  • Final files formatted to meet common OTT and streaming TV platform specifications, including resolution and audio loudness standards.

  • Your spot delivered in the lengths you need, such as a :30 and :15, plus optional vertical and square versions for social media, so one production powers your entire campaign.

Our Process

Discovery

We get to know your business, your audience, and your campaign goals. What do you want viewers to feel, remember, and do after they see your ad?

1

Concept and Script

We develop a creative concept and script tailored to streaming TV, where every second counts. You'll review and approve everything before we film.

2

Pre-Production

We handle the details: scheduling, locations, talent, shot lists, and logistics, so shoot day runs smoothly and stress-free.

3

Production

Our team films your commercial with cinematic care, bringing a documentary filmmaker's instinct for authentic moments and a marketer's focus on your message.

4

Post-Production and Delivery

We edit, color, mix, and polish your spot, then deliver streaming-ready files in every format you need. Your commercial is ready to launch on OTT platforms and beyond.

5

Frequently Asked Questions

  • Streaming TV commercial production at Cooper Productions typically ranges from $8,000.00 to $40,000.00, depending on the length of the spot, the number of shoot days and locations, talent, voiceover, and the number of versions you need. Simpler commercials built around your team and location start around $6,000.00, while more cinematic productions with multiple locations or actors fall on the higher end. After a free discovery call, we'll provide a clear, detailed quote with no surprises. Note that production costs are separate from your ad placement (media) budget.

  • Most OTT commercials take 6 to 12 weeks from discovery call to final delivery. That includes concept and scriptwriting, pre-production, one to two shoot days, and post-production with two revision rounds. If you have a campaign launch date in mind, let us know early and we'll build a timeline around it.

  • Traditional TV ads air on broadcast or cable channels and reach everyone watching at that time, which makes them expensive and hard to target. OTT and streaming TV commercials run on internet-connected TVs and streaming apps, so they can be targeted to specific audiences by location, interests, and demographics. They're usually non-skippable, measurable, and available at budgets that work for small businesses and nonprofits. The production quality viewers expect is the same, which is why a professionally produced commercial matters.

  • Cooper Productions focuses on creating the commercial itself: the strategy, story, filming, and streaming-ready delivery. we'll deliver your files to their exact specifications so your launch is seamless.

  • Not unless you want to be. Many of our commercials feature business owners, staff, or real customers, and we'll coach anyone on camera so they feel comfortable and natural. We can also cast professional talent or build a spot around voiceover and visuals.

  • Yes. We're based in Denver and produce OTT commercials for businesses and nonprofits throughout Colorado.

Your Customers Are Streaming. Let's Meet Them There.

Schedule My Discovery Call

Streaming TV has opened the door for Colorado businesses and nonprofits to advertise on the big screen, with the targeting and budget flexibility that traditional TV never offered. Cooper Productions will help you create an OTT commercial that looks beautiful, tells your story, and gives viewers a reason to act.

Let's talk about your goals and what a streaming TV commercial could do for your business.